Data, Data Everywhere…
The explosion of Google, Facebook and the mobile revolution means that it has never been easier for companies to gather data on their customers.
At the same time, the sheer volume of data available has created its own challenge, how to access, store and utilize the data available. This information explosion has led to the current concept of Big Data, and its growing place at the center of the world of information technology. Big Data is a popular buzzword in the world of IT, and is a cornerstone of the “information explosion” of the past decade.
Big Data is a big idea, which has led to some ambiguity. Big Data can refer to both the massive volumes of data available, and the technology that enables an organization to handle it. Web search companies may also refer to Big Data as the process used to extract specific records from large distributed aggregations of loosely-structured data that have been collected from multiple sources.
However you define it, with traditional database and software strategies/techniques, it is a challenge to store, monitor and mine the volume of Big Data. That means that new solutions are required.
What is Data Integration?
For enhanced decision making, it is helpful to look at the “3 Vs” of data – “velocity”, “volume” and “variety.” An effective Big Data solution should enables organization to analyze their information assets in a cost effective and an innovative way. This can be especially challenging when you look at “variety,” and all the potential channels that a company may use to gather its data.
Data integration is the process of combining high-variety data into meaningful information. It provides a critical foundation for capturing actionable insights. An organization’s operation becomes more efficient when it merges multiple varieties of its data.
For example, with data integration:
- Healthcare organizations can reduce readmissions penalties.
- Auto Insurance companies can monitor trends to reward safe drivers.
- Businesses can anticipate their customers’ needs while managing inventory.
Big Data and data integration can provide companies and organizations with the solutions that they need to grow and serve their customers.
Prime Technology Group – Making Big Data Better.
The Big Data technologies and services market has been growing rapidly as have the number of IT companies offering data integration solutions or big data services. Prime Technology Group has been at the forefront of this expansion. What makes us exceptional is our expertise with the technologies and solutions we can offer our customers to put Big Data to work for them.
Prime empowers organizations to effectively use their data with our comprehensive IT services ranging from Data Analytics to Business Intelligence solutions. Because our solutions are designed to integrate with your existing systems, you can put data integration to work for you faster than ever before.
Big Data is a critical asset for business operations. At Prime we strive to improve its value for our customers. No matter the volume, velocity and variety.
Sudhakar Goverdhanam
CEO Prime Technology Group, LLC.
Prime Directives 